On May 20, 2025, DS Dongshang successfully held the DS Dongshang 2025 business kick-off meeting in the conference room of the Songshan Lake Product R&D Center. This meeting brought together the company's core management team, elites from various departments, and representatives from different production bases to jointly draw up a blueprint for business development in the New Year and pool strength.
At the beginning of the meeting, Chairman Huang Kaifa made an opening speech. An in-depth analysis was conducted on the current market dynamics and development trends of the packaging box and wood products industry. It was pointed out that with the continuous improvement of consumers' requirements for product quality and packaging aesthetics, as well as the enhancement of global environmental awareness, we are facing many challenges, but more importantly, unprecedented opportunities.
With its profound technical foundation, high-quality customer resources and strong production capacity accumulated over the years in the industry, DS Dongshang is fully confident of achieving new breakthroughs in 2025 and further consolidating and expanding its market share.
Meanwhile, the company has also made adjustments in its production capacity layout. Relying on the "trinity" production capacity layout, that is, the three major production bases in Dongguan, Guangxi and Vietnam working in coordination, a powerful production matrix has been formed. With a total of over 1,100 employees and a construction area of 23,000 square meters in Dongguan, Guangdong, it is equipped with advanced production facilities and a highly skilled workforce, providing a solid guarantee for the production of high-quality products. The self-built factory in Guilin, Guangxi covers an area of 100,000 square meters and has large-scale production capacity, which can meet the market demand for product quantity. Binh Duong, Vietnam, has built its first and second factories with a total construction area of 38,000 square meters. By leveraging the local resource advantages and geographical location advantages, it has further expanded the international market. A product research and development center has been established in Songshan Lake, Dongguan, with a focus on the innovative design of products.
In order to fully motivate the work enthusiasm and creativity of employees and enable every employee to clearly understand the relationship between their own efforts and rewards. While expanding their business, employees can also reap rich rewards by focusing on improving product quality and optimizing customer service. Inspire everyone to devote themselves to work with greater enthusiasm and create greater value for themselves and the company.
At this meeting, the company meticulously broke down its overall annual business goals and assigned them to each department, each production base, as well as every quarter and every month. From Dongguan, Guangxi to the production bases in Vietnam, specific capacity improvement targets and quality control indicators have all been set. Establish a dedicated service channel with rapid response to ensure that customers can enjoy efficient and considerate services throughout the entire process from placing an order to receiving the goods. Optimize the service process, shorten the time from customer consultation to order confirmation, and at the same time improve the on-time rate of product delivery to ensure the service experience of customers. Each base and department has clearly defined their service goals, providing a clear action guide for the upgrade of customer service.
DS Dongshang has always attached great importance to the recognition and motivation of outstanding employees. At the conference site, the company solemnly commended the teams and individuals who performed outstandingly in business work over the past year. These outstanding business representatives have contributed to the development of the company and won rewards for themselves with their excellent sales performance, customer service capabilities and pioneering and innovative spirit. To demonstrate its emphasis on top talents, the company has awarded the most outstanding business personnel an additional BMW X5 worth 700,000 yuan and a Cadillac CT5 worth 300,000 yuan. In addition, there are generous cash rewards.
Among them, there are sales elites who have successfully explored new markets and won important customer orders, as well as technical experts who are constantly optimizing processes and improving production efficiency on the production front line. The company leaders presented them with certificates of honor and rewards, inspiring all employees to take them as role models and strive hard in the New Year to achieve even more outstanding results. The successful experiences shared by these outstanding business representatives have also provided valuable references and inspirations for other employees, inspiring everyone's enthusiasm and fighting spirit for work.
It is worth mentioning that in the past year of 2024, DS Dongshang has gained high recognition from customers with its excellent product quality and proactive cooperative attitude. Due to the quality of packaging materials provided by the company in 2024, which offered strong support for customers' products, as well as the efficient coordination demonstrated in cooperation, DS Dongshang was awarded the title of "Outstanding Supplier". This honor not only affirms the company's strength, but also highlights the positive effects brought about by the customer-first philosophy. Adhering to the principle of sharing achievements, the company has fully awarded this sum of money to those who have performed outstandingly in the relevant business, in order to express gratitude for their hard work and pay tribute to the trust and recognition of the customers.
The "trinity" production capacity layout has endowed the company with strong competitiveness in terms of production scale, product variety and market coverage. In the future, the company also plans to increase investment in upgrading production equipment, technological innovation and research and development, as well as talent cultivation and introduction, to continuously enhance production capacity and product competitiveness.
In terms of product development, we will closely follow market demands and industry development trends, and launch more personalized and environmentally friendly packaging boxes and wood products to meet the diverse needs of different customer groups. Meanwhile, the company will actively expand domestic and international markets and enhance the depth and breadth of cooperation with customers.